I have been watching in social media, especially Facebook, where my friends have been posting daily statements of gratitude all month long. It's been inspiring. Thanksgiving also provides a good reminder about being thankful. I too have much to be grateful for today. It's like a year years of gratitude are just poring out of …
loyalty and delayed gratification
A solid insight into what companies are getting wrong when trying to establish brand loyalty through loyalty programs. Andjelic sites an import part of customer satisfaction regarding question of economics and behavior when talking about how many loyalty programs make gratification too delayed. "One thing to know about human decision-making is that we want to …
